12 Best Copywriting Podcasts to Help You Make More Money
The Glorious Company Team
Best Copywriting Podcasts to Make You a Stronger Writer
1. High-Income Business Writing Podcast
2. The Copywriter Club Podcast
5. Copy That Pops: Writing Tips and Psychology Hacks for Business
7. Kings of Conversion: Marketing, Copywriting, and Ecommerce
10. Sales Copywriting and Content Marketing Hacks
Copywriters need to keep their skills sharp. Looking to improve your copywriting chops or break into the industry? A copywriting podcast is the ideal place to learn and gain inspiration for your writing skills and mastery of this art form.
Copywriting is a lucrative business, which is particularly true of niches like financial copywriting. The average base copywriter salary in the US is almost $61,000. Taking in a podcast helps you increase your copywriting revenue, as you’ll hear actionable tips that other copywriters aren’t yet putting into practice.
While there are many copywriting podcasts, only a select few are worth your time. We’ve narrowed down the top 12 that give you the best value.
Best Copywriting Podcasts to Make You a Stronger Writer
1. High-Income Business Writing Podcast
Ed Gandia is a B2B copywriter, co-author of The Wealthy Freelancer, writing coach, and a writing veteran who’s been in the game for many years. His High-Income Business Writing Podcast has been around since April 2013. In this time, he’s amassed a listener base of about 14,000 copywriters and B2B writers who tune in each month to his 30-minute, bimonthly episodes.
What Value You’ll Receive by Listening: Ed Gandia’s podcast episodes feature real-life case studies from the field, interviews with experts, proven writing concepts, and actionable advice that you can implement immediately. His goal is to help copywriters earn more revenue for clients they love, in a faster amount of time.
Recent Podcast Episodes:
Why Pricing Is (Mostly) Arbitrary + How to Arrive at Your Optimal Fee
Can You Be Your Own Business Coach?
Raising Your Fees in a Recession
2. The Copywriter Club Podcast
A long-running copywriting podcast, ongoing since January 2017, The Copywriter Club Podcast wants writers to think outside the box and dream big about their business prospects. Hosted by Rob Marsh and Kira Hug, it brings listeners front and center with today’s successful copywriters and content creators. Each episode is a tour-de-force deep dive of advice and actionable tips that you can use for your own copywriting business and projects.
What Value You’ll Receive by Listening: Get up close and personal with the expertise of a wide variety of copywriters. It’s like picking their brains for almost one to two hours straight, the duration of an average podcast episode. The cool thing about how Rob and Kira host is that they create a laidback atmosphere when getting their copywriting guests to offer implementable advice.
Recent Podcast Episodes:
Finding Your Place in the Market
Conversion Rate Optimization and Message Testing
LinkedIn Strategies for Your Copywriting Business
3. Copyblogger FM
Copyblogger FM is a podcast managed by the famous content marketing brand itself. Hosted by Tim Stoddart and Darrel Vesterfelt, this copywriting podcast has covered areas beyond copywriting, including freelance writing, social media marketing, and content marketing. This podcast is currently not producing any new weekly episodes, having run from 2019 to 2020, but it’s still worth it to go back and listen to their valuable insights.
What Value You’ll Receive by Listening: This is another podcast that features a slew of rotating experts, so you get exposed to different viewpoints and hands-on advice from the breadth of experience of the panelists. They cover more than just copywriting, including the highly vital psychological mentality it takes to succeed in this business.
Recent Podcast Episodes:
The Advantage of Email Marketing
How to Write Content That Resonates
How to Conquer Your Fear of Selling
4. Get Copywriting Clients
Get Copywriting Clients is hosted by Jay White, a copywriting veteran and coach with more than 20 years of experience under his belt. Each episode is about 20 minutes in length, making it the perfect length for easy-to-remember takeaways. Jay delves into what it takes for copywriters to effectively market themselves, so that they’ll never go without clients ever again.
What Value You’ll Receive by Listening: You’ll get an inside view into Jay’s success stories, which include his coaching clients. See how fellow writers already succeeded by taking up Jay’s advice. Some of the topics you’ll get instruction in include getting clients on retainer, drumming up leads, and devising powerful email subject lines.
Recent Podcast Episodes:
Case Study: The “Weird” Niche Where This Copywriter Will Almost Triple His Income in Just 1 Year
The Game Changer: How to Get Off the “Just One More Course” Merry-Go-Round and Start Getting Paying Copywriting Clients NOW
Case Study: From Zero Clients to a Retainer Deal With Just One Email
5. Copy That Pops: Writing Tips and Psychology Hacks for Business
Copy That Pops is the brainchild of Laura Petersen, a speaker, entrepreneur, and traveler. On her copywriting podcast, she takes an intimate look at the intersection of content writing, business, and psychology. That’s quite the trifecta. Laura has been at it for a long time: She launched her first episode back in April 2016 and is still going strong to this day.
What Value You’ll Receive by Listening: In this podcast, you’ll get tremendous insight into applying the principles of persuasion into your ad copy while coming away with actionable copywriting tips that’ll better your writing in various situations.
Recent Podcast Episodes:
Unlocking the Secrets of Children’s Book Creation: Expert Tips on Writing, Illustrating, Publishing, and Marketing Kids’ Books
ChatGPT: How to Write Great Content With AI
How to Sell 1 Million Books in 24 Hours [A Gary Vee and NFT Case Study]
6. B2B Q&A
If you’ve ever had burning, deep questions about a facet of copywriting, then you may well get it answered on the B2B Q&A podcast. How this interesting take on podcasting works is that listeners pose a question about B2B copywriting, and the tech writers at Radix Communications move heaven and earth to find the answer, provided by an expert. This is a relatively new podcast with its start having been January 2021.
What Value You’ll Receive by Listening: In each 30-minute episode, you won’t only get a central copywriting question answered, but you’ll also receive guidance and insight into copywriting best practices. If you save some room, you can also absorb some punchy commentary about the current state of current events in B2B.
Recent Podcast Episodes:
What’s the Best B2B Content Ever?
How Can ABM Content Balance Relevance?
How Can You Find the Right SEO Keywords?
7. Kings of Conversion: Marketing, Copywriting, and Ecommerce
The Kings of Conversion copywriting podcast is the purist’s answer for anyone truly interested in optimizing the quality of their copy. Listen to this podcast for lessons on how you can measurably improve the quality of your writing for your clients in business projects. With each episode, you’ll come away stronger in the areas of boosting sales, improving the reach of your advertising, and growing profits. This is a limited edition podcast, running from August to October 2019.
What Value You’ll Receive by Listening: You’ll learn about little-known information to become a better copywriter. This includes front-end marketing methods, web-design secrets, the role of direct mailers even in our digital world, and the power of surveys and quizzes as a way to build your copywriting business.
Recent Podcast Episodes:
Copywriting Secrets for Video
Front End Marketing Secrets
Start and Scale an Amazon Business
8. The Best Page Forward Show
Memorably named, The Best Page Forward Show has been around since April 2019. With more than 150 copywriting podcast episodes in the can, this show is prolific, with about dozens of episodes each year. There’s a twist to this podcast, however: Whereas the other entries on this list focus on a whole range of copywriting aspects, this podcast’s hosts, John Phythyon and Abigail Dunard, home in on book descriptions submitted by their audience, analyze them intensely, and give tips on improving them, to the betterment of copy everywhere.
What Value You’ll Receive by Listening: Copywriters who listen to this show will get a masterclass in a single area of copywriting: Writing great descriptions. These blurbs are often overlooked, but are given the time and attention they deserve on this show. As a result, writers everywhere can take these optimization tips and apply them to numerous forms of copy, from ecommerce descriptions to web copy.
Recent Podcast Episodes:
Men of Bone
Hopeless for You
A Last Gift: One Midlife Crisis
9. Geniuses of Copywriting
What if you could get inside the minds of skillful copywriters who’ve had meaningful success in their careers, sort of like a case study into each one? Then, try to reverse-engineer each experience and apply it to your own career trajectory? You’re in luck because that’s what Geniuses of Copywriting is all about. It’s a copywriting podcast that sits down with an accomplished writer for the duration of each episode, which is hosted by Brian Cassingena. The debut episode was released in August 2018.
What Value You’ll Receive by Listening: Hear provocative stories by individual copywriters that detail how they’ve made their impact in the industry. You’ll be taken through interesting stories with unique experiences that can inspire you in your own copywriting career goals.
Recent Podcast Episodes:
Mike Pavlish
Todd Brown
Everte Farnell
10. Sales Copywriting and Content Marketing Hacks
Jim Edwards’ Sales Copywriting and Content Marketing Hacks is a podcast meant to be accessible for every caliber of writer, whether you’re a seasoned pro or just entering the copywriting industry. Jim’s goal is to empower writers to sell more of their services with a lot less stress. You won’t get tutorials about the finer points of copywriting here. Instead, you’ll get applicable takeaways for using words and pictures to land more sales at your copywriting business.
What Value You’ll Receive by Listening: Listeners of this podcast are in for a treat due to the sheer breadth of writing topics that Jim covers. Where other copywriting podcasts only cover a few items here and there, Jim does a deep dive into advertising, content marketing, sales copy, ad writing, email marketing, sales letters, headline writing, and other topics.
Recent Podcast Episodes:
After the Business Conference To Do List — Act Now
Turning Your Book Into a Lead Generation Machine
Learn How to Communicate More Effectively
11. The Wise Business Podcast
Hosted by Carmine Mastropierro, The Wise Business Podcast has eclectic flourishes here and there. The brainchild of an internet copywriter, this podcast delves into the usual topics you’d expect from someone with more than 10 years of experience writing copy for known brands on the web. Overall, Carmine’s goal is to make you a better entrepreneur since copywriters need to understand how to run their business.
What Value You’ll Receive by Listening: This copywriting podcast covers a broader range of topics. Sure, you’ll get deep dives into areas of interest like SEO, copywriting, content marketing, organic traffic, client acquisition, and generating sales. Plus, Carmine also veers into self-growth issues for a well-rounded approach to the copywriter’s concerns.
Recent Podcast Episodes:
Finding Your Purpose
How to Develop a Growth Mindset
Local SEO Basics
12. Build Your Copywriting Business Podcast
The product of the Filthy Rich Writer team and featuring hosts Kate Sitarz and Nicki Krawczyk, the Build Your Copywriting Business podcast just oozes takeaways you can implement right away to grow your business. The tips the hosts share range from what it takes to break into the industry to growing profits at your copywriting business. Episodes range from 15 minutes to an hour. This copywriting podcast continues to produce new episodes to this day and started in 2020.
What Value You’ll Receive by Listening: The hosts provide some in-depth knowledge that you can use to grow your prospects and revenue over time. You’ll learn about transitioning to a copywriting agency instead of just working as a freelancer, numerous mistakes to avoid, and how to hit a laudable goal of six figures in less than a year.
Recent Podcast Episodes:
Is Manifesting a Copywriting Career Bogus?
A Day in the Life of a Copywriter
The Worst Advice for New Freelancers (And What to Do Instead)
Become a Better Writer With These Podcasts
Podcasts provide eager learners with an advantage that other mediums can’t: You can literally listen to podcasts to improve your skill set while doing almost any other activity at the same time. This maximization of your productivity means you’ll find it easy to take in as many podcast episodes as possible.
If you’re a pro copywriter or someone just looking to break into the industry, our authoritative list of the best copywriting podcasts will give you hours and hours’ worth of advice, tips, and inspiration on your writing adventures.
If you’re interested in partnering with a dedicated copywriting agency to grow your business and revenue, then reach out to us now. Contact The Glorious Company today for a no-obligation consultation and estimate.
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